Accel Entertainment – Digital Gaming

As the nation’s largest slot machine operator, Accel Entertainment is focused on increasing player traffic into partner establishments. For more than six years, EventLink has been working with Accel to generate massive participation at over 1,500 locations in the U.S.

In step with the latest trends in the digital realm, Accel Entertainment has created a unique blend of live, event-based activities with strong digital gaming elements. These include sports-themed programs, sweepstakes, unique sampling opportunities, merchandising, and new gaming approaches.

The EventLink team not only develops and executes these initiatives but also manages all the back-end CRM and analytics to provide constant feedback and continuous improvement.